Two months on from the official launch of the Habia Cable new web presence; a 1000+ page, multilingual website running on Proximity WebLab-CMS, read what their Web & Marketing Manager Sue Yates has to say about the product and what Proximity are all about.
PR Ref: JB0712-6 Case Study
Release Date: Dec 2007
Client: Proximity Solutions Ltd (Habia Cables)
Contact: Vanessa Burrows, JB Marketing & Consultancy, 0115 9722000
Photos:
Enterprising work for Habia Cable Group’s new Website
Habia Cables are a truly international company and are innovators in the design and manufacture of high performance wire and cable for demanding applications. They have over 350 employees stretching over 18 countries, four large production plants and over 70 years experience in the industry - so you can only image what their wish-list of requirements were when they began to look into a Contact Management System to host their new web presence.
They began discussions with Proximity Solutions, originators of Proximity WebLab-CMS, about two years ago as they were already dealing with the company in a different capacity, and soon decided that this system ticked all the right boxes. Modifications and set-up took place from July 2007 and on their launch day of October 1st the site took over 10,000 hits.
Based on Microsoft Technologies and using the Microsoft .NET framework and SQL Server database infrastructure, Proximity WebLab-CMS offers full 'point & click' website development with the ease of a simple WYSIWYG content editor, drag & drop site structuring and full permission and role based content editing and publishing directly within a web browser.
Sue Yates, Web Manager for Habia, explains “I have been dealing with Ady Wiles for a few years now and was always impressed with the level of personal service he has given to Habia and over those years we have mutual trust in our companies and products. His partnership with Steve Pettitt when WebLab-CMS came into being reinforced this opinion – Steve constantly amazes me with his talent and again, a great, trusting relationship has been forged.”
Yates continues, “When I first saw the WebLab demo I was immediately thinking how this could fit onto our existing web platform but bring our web presence up to date – it is now over 1000 pages and in five languages, including those using different character sets such as Korean, simplified Chinese and we’re currently doing it in Russian. It makes how we work so much more efficient; it’s more visible, and easy to work in across split offices and in different time zones. On top of all this, the price was much more competitive than other CMS Systems on the market and anything that can save time – saves you money too!”
Habia recognises the importance of providing a consistently high level of service and strive to offer prompt responses to enquiries within certain times, short lead-times for standard products, low minimum order quantities depending on the product and easy access to technical assistance. They supply some of the biggest names in the telecommunications, defence and industrial markets.
As Proximity continue to work with Habia, feedback and enhancements are being implemented all the time, enhancing the Proximity WebLab product evolution cycle, expanding its user base and making the product better for all its users.
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